Proceedings of the 3rd International Conference on Educational Innovation and Multimedia Technology, EIMT 2024, March 29–31, 2024, Wuhan, China

Research Article

Research on Improving the Efficiency of Chinese Culture Dissemination among Young People in the New Media Environment

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  • @INPROCEEDINGS{10.4108/eai.29-3-2024.2347718,
        author={Chensheng  Li and Weifeng  Sun and Jiale  Zhou and Chenglin  Shen and Hao  Shen and Zhouting  Ma},
        title={Research on Improving the Efficiency of Chinese Culture Dissemination among Young People in the New Media Environment},
        proceedings={Proceedings of the 3rd International Conference on Educational Innovation and Multimedia Technology, EIMT 2024, March 29--31, 2024, Wuhan, China},
        publisher={EAI},
        proceedings_a={EIMT},
        year={2024},
        month={6},
        keywords={chinese culture; new media; short video; dissemination},
        doi={10.4108/eai.29-3-2024.2347718}
    }
    
  • Chensheng Li
    Weifeng Sun
    Jiale Zhou
    Chenglin Shen
    Hao Shen
    Zhouting Ma
    Year: 2024
    Research on Improving the Efficiency of Chinese Culture Dissemination among Young People in the New Media Environment
    EIMT
    EAI
    DOI: 10.4108/eai.29-3-2024.2347718
Chensheng Li1, Weifeng Sun1, Jiale Zhou1, Chenglin Shen1, Hao Shen1,*, Zhouting Ma1
  • 1: Shenyang Aerospace University
*Contact email: 103558969@qq.com

Abstract

The centric aim of this research report is to investigate the ways to improve the effectiveness of cultural promotion among the young people in the changing media space, as well as how to reinforce the disseminating impact of short video cultural cultural promotion, that lot of youth can participate in telling the China's stories.