Proceedings of the 1st International Conference on Informatics, Engineering, Science and Technology, INCITEST 2019, 18 July 2019, Bandung, Indonesia

Research Article

Data Mining utilization in Determining Strategic Business Area Restaurants by Using C4.5 Algorithm

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  • @INPROCEEDINGS{10.4108/eai.18-7-2019.2287540,
        author={Tryadi  Christianto and Deden Abdul Wahab},
        title={Data Mining utilization in Determining Strategic Business Area Restaurants by Using C4.5 Algorithm},
        proceedings={Proceedings of the 1st International Conference on Informatics, Engineering, Science and Technology, INCITEST 2019, 18 July 2019, Bandung, Indonesia},
        publisher={EAI},
        proceedings_a={INCITEST},
        year={2019},
        month={10},
        keywords={data mining c45 algorithm business},
        doi={10.4108/eai.18-7-2019.2287540}
    }
    
  • Tryadi Christianto
    Deden Abdul Wahab
    Year: 2019
    Data Mining utilization in Determining Strategic Business Area Restaurants by Using C4.5 Algorithm
    INCITEST
    EAI
    DOI: 10.4108/eai.18-7-2019.2287540
Tryadi Christianto1,*, Deden Abdul Wahab2
  • 1: Faculty of Engineering and Computer Science, Universitas Komputer Indonesia
  • 2: Magister Manajemen, Universitas Komputer indonesia
*Contact email: tryadichristianto@mahasiswa.unikom.ac.id

Abstract

The purpose of this study is to help in analyzing the feasibility of business locations quickly. The research method used is qualitative research to describe the decision tree with C4.5 algorithm to easily solve the problem by analyzing the data mining usage. The results of this study are in the form of knowledge as a basis for decision making. In this research, data mining will be carried out so it can produce decisions in determining strategic business locations. It can be concluded that the use of Data Mining in Determining the Strategic Restaurant Business Area by Using C4.5 Algorithm can help in analyzing the feasibility of business locations quickly.