Proceedings of the International Conference on Information Economy, Data Modeling and Cloud Computing, ICIDC 2022, 17-19 June 2022, Qingdao, China

Research Article

Research on Precise Demand Prediction of New Retail Target Product Based on Dual Model

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  • @INPROCEEDINGS{10.4108/eai.17-6-2022.2322736,
        author={Jianzheng  Xu and Zong  Liu and Yinghui  Xu and Jinpeng  Hao and Jiaming  Sun and Yunrui  Lu and Bowen  Pang},
        title={Research on Precise Demand Prediction of New Retail Target Product Based on Dual Model},
        proceedings={Proceedings of the International Conference on Information Economy, Data Modeling and Cloud Computing, ICIDC 2022, 17-19 June 2022, Qingdao, China},
        publisher={EAI},
        proceedings_a={ICIDC},
        year={2022},
        month={10},
        keywords={model prediction research grey verhulst model arima model data analysis},
        doi={10.4108/eai.17-6-2022.2322736}
    }
    
  • Jianzheng Xu
    Zong Liu
    Yinghui Xu
    Jinpeng Hao
    Jiaming Sun
    Yunrui Lu
    Bowen Pang
    Year: 2022
    Research on Precise Demand Prediction of New Retail Target Product Based on Dual Model
    ICIDC
    EAI
    DOI: 10.4108/eai.17-6-2022.2322736
Jianzheng Xu1,*, Zong Liu1, Yinghui Xu1, Jinpeng Hao1, Jiaming Sun1, Yunrui Lu1, Bowen Pang1
  • 1: Shenyang Aerospace University
*Contact email: 193423020209@email.sau.edu.cn

Abstract

In this study, the target data set is firstly obtained by data processing, and then the Grey Verhulst model and ARIMA model are respectively used for modeling and prediction research on the target data set, so as to calculate the predicted value. Then MAPE (average absolute percentage error) is calculated according to the predicted value. The typical characteristics and adaptability of Grey Verhulst model and ARIMA model are compared and analyzed. This study shows that the ARIMA model is more accurate than the Grey Verhulst model in the short term, and its prediction accuracy decreases sharply with the extension of time, which is suitable for the short term prediction. The accuracy of Grey Verhulst model is relatively stable, and the accuracy is improved with the extension of time, which is suitable for medium and long term prediction.