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Proceedings of the 1st International Conference on Wetland for Sustainable Development Goals, ICWSDGs 2024, September 9th – 10th, 2024, Banjarmasin, Indonesia

Research Article

Social Media for Women Farmers in Utilizing Yard Land at Home in Banjarbaru

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  • @INPROCEEDINGS{10.4108/eai.9-9-2024.2359029,
        author={Muhammad  Alif and Hartoni  Hartoni and Rosalina  Kumalawati and Astinana  Yuliarti},
        title={Social Media for Women Farmers in Utilizing Yard Land at Home in Banjarbaru},
        proceedings={Proceedings of the 1st International Conference on Wetland for Sustainable Development Goals, ICWSDGs 2024, September 9th -- 10th, 2024, Banjarmasin, Indonesia},
        publisher={EAI},
        proceedings_a={ICWSDGS},
        year={2026},
        month={7},
        keywords={social media women farmers utilizing yard land home banjarbaru},
        doi={10.4108/eai.9-9-2024.2359029}
    }
    
  • Muhammad Alif
    Hartoni Hartoni
    Rosalina Kumalawati
    Astinana Yuliarti
    Year: 2026
    Social Media for Women Farmers in Utilizing Yard Land at Home in Banjarbaru
    ICWSDGS
    EAI
    DOI: 10.4108/eai.9-9-2024.2359029
Muhammad Alif1,*, Hartoni Hartoni2, Rosalina Kumalawati3, Astinana Yuliarti1
  • 1: Communication Science, Lambung Mangkurat University, Banjarmasin, Indonesia
  • 2: Agribusiness, Universitas lambung mangkurat, Banjarbaru, Indonesia
  • 3: Geography, Lambung Mangkurat University, Banjarmasin, Indonesia
*Contact email: muhammad_alif@ulm.ac.id

Abstract

The development of communication technology has an impact on women farmers, requiring them to have access to information regarding the use of home gardens in agricultural activities. This research aims to describe the use of social media for women farmers and analyze the level of social media use. This research was conducted using the observation method by selecting a sample of respondents using the Slovin formula. Respondents' level of social media use was measured based on the frequency and duration of social media use: Facebook, YouTube, Instagram, and WhatsApp. The frequency of use of social media, namely WhatsApp, is high, while the time of use of Facebook, YouTube and Instagram is in the low category. The highest use of social media is post-harvest management, economic benefits, pest and disease management, cultivation techniques and soil/compost management.

Keywords
social media, women farmers, utilizing yard land home, banjarbaru
Published
2026-07-27
Publisher
EAI
http://dx.doi.org/10.4108/eai.9-9-2024.2359029
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