Research Article
Indonesian K-Pop Fan Labor During Precarious Situation: Online Activities in the Pandemic Era
@INPROCEEDINGS{10.4108/eai.9-10-2021.2319680, author={Nurul Laili Nadhifah}, title={Indonesian K-Pop Fan Labor During Precarious Situation: Online Activities in the Pandemic Era}, proceedings={Proceedings of the 1st International Conference on Language, Literature, Education and Culture, ICOLLEC 2021, 9-10 October 2021, Malang, Indonesia}, publisher={EAI}, proceedings_a={ICOLLEC}, year={2022}, month={7}, keywords={covid 19 fan labor indonesia k-pop fans social media}, doi={10.4108/eai.9-10-2021.2319680} }- Nurul Laili Nadhifah
Year: 2022
Indonesian K-Pop Fan Labor During Precarious Situation: Online Activities in the Pandemic Era
ICOLLEC
EAI
DOI: 10.4108/eai.9-10-2021.2319680
Abstract
Covid-19 changes various aspects related to people’s lives -- including social, economy, entertainment, and others -- which then causes many restrictions to be applied, making it difficult for Indonesian K-Pop fans to do offline fandom-related activities for supporting and promoting their idols. Using the data of Indonesian K-Pop fans from online participant observations in some fandoms’ social media accounts, this research aims to analyze not only how Indonesian K-Pop fans do their fan labor in the pandemic era but also how it affects their position in society. It is done since the restrictions force K-Pop fans to shift almost all fans’ activities online. The results show that mainly with the help of social media, Indonesian K-Pop fans still do fan labor both to support their idols and to promote their fandom toward the society where they live in. The fan labor done by them is what Sun (2020) categorized as specialized labor, managerial labor, and unskilled labor. Moreover, fan labor here also becomes an important factor for Indonesian K-Pop fans to negotiate their own position within their society since their activities are also beneficial for others who are affected by the pandemic itself.
