Research Article
Exploring the Integration of China's Digital Economy and Sports Industry: A Systematic Measurement Study in the Yangtze River Delta Region
@INPROCEEDINGS{10.4108/eai.8-12-2023.2344746, author={Huijie Zhang and Yu Wang}, title={Exploring the Integration of China's Digital Economy and Sports Industry: A Systematic Measurement Study in the Yangtze River Delta Region}, proceedings={Proceedings of the 5th Management Science Informatization and Economic Innovation Development Conference, MSIEID 2023, December 8--10, 2023, Guangzhou, China}, publisher={EAI}, proceedings_a={MSIEID}, year={2024}, month={4}, keywords={digital economy sports industry industry integration coupling coordination model}, doi={10.4108/eai.8-12-2023.2344746} }- Huijie Zhang
Yu Wang
Year: 2024
Exploring the Integration of China's Digital Economy and Sports Industry: A Systematic Measurement Study in the Yangtze River Delta Region
MSIEID
EAI
DOI: 10.4108/eai.8-12-2023.2344746
Abstract
With the rapid advancement of technology, the integration of digital economy and sports industry has become a prominent phenomenon. This research focuses on the Yangtze River Delta, a key economic zone in China, to systematically measure the degree of integration between digital economy and sports sector from 2015 to 2021. The findings reveal an overall upward trend in the integration of the two sectors in Yangtze River Delta from 2015 to 2021. This favorable trend is ascribed to the collaborative synergy between digital technologies and sports, opening avenues for robust economic expansion. However, regional variations and occasional fluctuations are observed, particularly in 2021, indicating the influence of structural changes in sports. The Gini coefficients for sports industry and digital economy integration in Yangtze River Delta reveal substantial regional disparities. To ensure balanced development, there is a call for simultaneous enhancement of overall integration and promotion of integrated growth in Yangtze River Delta. This study contributes to the understanding of the dynamic relationship between digital economy sector and sports sector, offering valuable insights for policymakers, researchers, and industry practitioners.