Proceedings of the 1st International Conference on Economics, Management, Accounting and Business, ICEMAB 2018, 8-9 October 2018, Medan, North Sumatra, Indonesia

Research Article

Model of Local Oriented Business Network - Strengthening Efforts Competitiveness of Tourism Small, and Medium Enterprises (SME’s) in Disruption Era

Download637 downloads
  • @INPROCEEDINGS{10.4108/eai.8-10-2018.2288661,
        author={Rochiyati  Murniningsih and Yulinda Devi Paramita and Eni  Zuhriyah and Friztina  Annisa},
        title={Model of Local Oriented Business Network - Strengthening Efforts Competitiveness of Tourism Small, and Medium Enterprises (SME’s) in Disruption Era},
        proceedings={Proceedings of the 1st International Conference on Economics, Management, Accounting and Business, ICEMAB 2018, 8-9 October 2018, Medan, North Sumatra, Indonesia},
        publisher={EAI},
        proceedings_a={ICEMAB},
        year={2019},
        month={10},
        keywords={business network  local oriented competitiveness tourism},
        doi={10.4108/eai.8-10-2018.2288661}
    }
    
  • Rochiyati Murniningsih
    Yulinda Devi Paramita
    Eni Zuhriyah
    Friztina Annisa
    Year: 2019
    Model of Local Oriented Business Network - Strengthening Efforts Competitiveness of Tourism Small, and Medium Enterprises (SME’s) in Disruption Era
    ICEMAB
    EAI
    DOI: 10.4108/eai.8-10-2018.2288661
Rochiyati Murniningsih1,*, Yulinda Devi Paramita1, Eni Zuhriyah1, Friztina Annisa1
  • 1: Department of Management, Universitas Muhammadiyah Magelang, Magelang, Indonesia
*Contact email: rochiyati.murni@ummgl.ac.id

Abstract

This paper describes and analyses the performance of local-oriented business networks for tourism SME’s. The study was conducted at the Temanggung Regency Tourism SME’s in Central Java Indonesia. Temanggung has many tourism objects and is potentially crucial for improving the welfare of the community. However, in disruption era - challenges faced by SME’s Tourism are getting heavier. SME’s internal problems and the phenomenon of invisible competitors. The study of this local-oriented business networking model will be able to synergize the various potentials and strengths that exist in tourism SME’s so that it can strengthen the competitiveness of SME’s.