Research Article
Risk Analysis of AIGC in Market Regulation
@INPROCEEDINGS{10.4108/eai.7-7-2023.2338069, author={Chenyu Liu and Xiaoye Ouyang and Ran Bai and Liu Yuan}, title={Risk Analysis of AIGC in Market Regulation}, proceedings={Proceedings of the 2nd International Conference on Financial Innovation, FinTech and Information Technology, FFIT 2023, July 7--9, 2023, Chongqing, China}, publisher={EAI}, proceedings_a={FFIT}, year={2023}, month={10}, keywords={aigc market regulation unfair competition monopoly risk analysis}, doi={10.4108/eai.7-7-2023.2338069} }- Chenyu Liu
Xiaoye Ouyang
Ran Bai
Liu Yuan
Year: 2023
Risk Analysis of AIGC in Market Regulation
FFIT
EAI
DOI: 10.4108/eai.7-7-2023.2338069
Abstract
The rapid rise of AIGC technology has greatly promoted the development of the digital economy, but also brought a series of potential risks. AIGC technology has made great progress in the generation of text, pictures, audio, and video. And its products have been applied in various scenarios in the consumer market, demonstrating its ability to significantly improve production efficiency and reduce service costs. In the meantime, the potential risks and violation it brings should alert regulatory authorities. The data, resources and capital monopoly of the big tech companies may affect the innovation of AIGC technology and market. The AIGC technology has improve the efficiency and quality of generative content and data analysis, which provides convenience for merchants to implement anti-competitive behaviors such as false advertisements and price discrimination. It may also interfere with the regulatory authorities by generating false leads or producing content to affect public opinion. This article is intended to provide policymakers, antitrust enforcers, market participants, and the public with a comprehensive understanding of the risks regarding market regulation relevant to AIGC.