Proceedings of the 2nd International Conference on Advances in Humanities, Education and Language, ICEL 2022, 07–08 November 2022, Malang, Indonesia

Research Article

The Effect of Meme-Based Learning Material on Generation Z 11th Grade Students

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  • @INPROCEEDINGS{10.4108/eai.7-11-2022.2329320,
        author={Wicahya  Teja and Wiranto Aji Dewandono},
        title={The Effect of Meme-Based Learning Material on Generation Z 11th Grade Students},
        proceedings={Proceedings of the 2nd International Conference on Advances in Humanities, Education and Language, ICEL 2022, 07--08 November 2022, Malang, Indonesia},
        publisher={EAI},
        proceedings_a={ICEL},
        year={2023},
        month={6},
        keywords={meme learning material generation z education},
        doi={10.4108/eai.7-11-2022.2329320}
    }
    
  • Wicahya Teja
    Wiranto Aji Dewandono
    Year: 2023
    The Effect of Meme-Based Learning Material on Generation Z 11th Grade Students
    ICEL
    EAI
    DOI: 10.4108/eai.7-11-2022.2329320
Wicahya Teja1,*, Wiranto Aji Dewandono1
  • 1: Universitas Brawijaya, Indonesia
*Contact email: wicahyateja@student.ub.ac.id

Abstract

Memes are growing very broad on the internet and are generally being used to share humorous content. The meme is well-liked by most of generation Z (gen-Z) as a form of entertainment and others. Based on this information, this study attempts to implementing meme on education. This study aims to discover the effect of using meme- based learning material on students of SMAS Panjura Malang, which are divided into three main aspects; (1) learning, (2) content, and (3) function. 15 among 23 students from XI IPS 1 class are chosen as participants by utilizing the purposive sampling method. This study shows that more than 60% students are in favor on all three aspects. However, they thought that memes still require supporting aids to be understood. From these finding, it can be known that implementation meme on class can be considered success, although the problems that may arise are not yet known.