Research Article
The Development of Digital Technology Efficiency in the Communication of Large-Scale Events
@INPROCEEDINGS{10.4108/eai.6-1-2023.2330328, author={Jie Shen and Jiangtian Wang and Jiankang Zhang}, title={The Development of Digital Technology Efficiency in the Communication of Large-Scale Events}, proceedings={Proceedings of the 2nd International Conference on Big Data Economy and Digital Management, BDEDM 2023, January 6-8, 2023, Changsha, China}, publisher={EAI}, proceedings_a={BDEDM}, year={2023}, month={6}, keywords={large-scale events digital technology ar event communication}, doi={10.4108/eai.6-1-2023.2330328} }- Jie Shen
Jiangtian Wang
Jiankang Zhang
Year: 2023
The Development of Digital Technology Efficiency in the Communication of Large-Scale Events
BDEDM
EAI
DOI: 10.4108/eai.6-1-2023.2330328
Abstract
Under the wave of digital technology revolution, smart sports events are leading the development of Chinese and international sports events in a new direction. However, there is still a gap in the theoretical and practical research achievements on the improvement of digital technology in the communication of large-scale competitions in China. Article uses stack poly-spoke model to analyze the application effect of AR in symbol, emotion and situation in the event communication. And Starting from the operation mechanism of the model, it provides a strategy for improving the application efficiency of digital technology in the event communication.
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