
Research Article
Petruk-gareng in three musketeers, A strategy to gain popularity
@INPROCEEDINGS{10.4108/eai.5-12-2023.2354850, author={Iwan Gunawan and Sonya Sondakh}, title={Petruk-gareng in three musketeers, A strategy to gain popularity}, proceedings={Proceedings of the First International Conference on Arts and Culture: “Transforming New Creative Values in Arts and Culture”, INCARTURE 2023, December 5th-6th, 2023, Bandung, Indonesia}, publisher={EAI}, proceedings_a={INCARTURE}, year={2025}, month={5}, keywords={petruk-gareng; parody; popular culture}, doi={10.4108/eai.5-12-2023.2354850} }
- Iwan Gunawan
Sonya Sondakh
Year: 2025
Petruk-gareng in three musketeers, A strategy to gain popularity
INCARTURE
EAI
DOI: 10.4108/eai.5-12-2023.2354850
Abstract
The development of wayang comics in Indonesia had given birth to a new genre: “Petruk-Gareng” comics. In this new genre, parody style is considerably used, which led Petruk-Gareng to other directions. The characters known as punakawan from wayang stories are Semar, Gareng, Petruk and Bagong. In these comics these characters can enter different background stories. Using qualitative approach, the Petruk-Gareng comics are found to have used parody. It was started with the story of Tiga Serangkai (1963) and 20 Tahun Kemudian, which were written and drawn by Indri Sudono. In this Tiga Serangkai, the parody approach was used for the first time. In popular culture, parody and genre are the tools used to attract readers and to accommodate the taste of the readers. Whether it is regarded as genre or subgenre of wayang comics, Petruk-Gareng was obviously a new way that allowed the interaction with other type of popular culture.