Proceedings of the 1st International Conference on Social Science, Humanities, Education and Society Development, ICONS 2020, 30 November, Tegal, Indonesia

Research Article

Empowerment of Smart Human Resources by Enhanced Innovation (Manager's Perspective at Creative Industry)

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  • @INPROCEEDINGS{10.4108/eai.30-11-2020.2303696,
        author={Sevenpri  Candra and Natalya  Natalya and Melianie  Melianie and Diah  Wulansari},
        title={Empowerment of Smart Human Resources by Enhanced Innovation (Manager's Perspective at Creative Industry)},
        proceedings={Proceedings of the 1st International Conference on Social Science, Humanities, Education and Society Development, ICONS 2020, 30 November, Tegal, Indonesia},
        publisher={EAI},
        proceedings_a={ICONS},
        year={2021},
        month={1},
        keywords={human resource practices human capital innovation recruitment and selection training development},
        doi={10.4108/eai.30-11-2020.2303696}
    }
    
  • Sevenpri Candra
    Natalya Natalya
    Melianie Melianie
    Diah Wulansari
    Year: 2021
    Empowerment of Smart Human Resources by Enhanced Innovation (Manager's Perspective at Creative Industry)
    ICONS
    EAI
    DOI: 10.4108/eai.30-11-2020.2303696
Sevenpri Candra1,*, Natalya Natalya2, Melianie Melianie2, Diah Wulansari2
  • 1: Management Department, BINUS Business School Undergraduate Program, Bina Nusantara University, Jakarta, Indonesia 11480
  • 2: Management Department, BINUS Online Learning, Bina Nusantara University, Jakarta, Indonesia 11480
*Contact email: seven@binus.ac.id

Abstract

The growth of creative industries rely on the creativity and ability of employees, that make the approach of human resources is currently based on human capital. Innovations made can be formed through proper human resource practices and strong human capital. This study aims to empowerment smart human resources and determine the effect of human resource practice on innovation with human capital as an intervening variable. The method used for this research is Structural Equation Modeling (SEM) with WarpPLS 6.0 software. The data used for the study were 97 respondents from distributing questionnaires with Online Survey. The results of this study indicate that human resource practice influences innovation through human capital. The stronger the human resource practice, the human capital owned by the company will be more competent so that it can produce better innovation.