Proceedings of the 1st International Conference on Social Science, Humanities, Education and Society Development, ICONS 2020, 30 November, Tegal, Indonesia

Research Article

Measuring Indonesia's Halal Tourism Development Using GMTI (A Case Study in West Sumatra)

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  • @INPROCEEDINGS{10.4108/eai.30-11-2020.2303691,
        author={Muh.  Nashirudin and Helmi  Haris and Zakky Fahma Auliya and Agung Novianto Margarena},
        title={Measuring Indonesia's Halal Tourism Development  Using GMTI (A Case Study in West Sumatra)},
        proceedings={Proceedings of the 1st International Conference on Social Science, Humanities, Education and Society Development, ICONS 2020, 30 November, Tegal, Indonesia},
        publisher={EAI},
        proceedings_a={ICONS},
        year={2021},
        month={1},
        keywords={halal tourism access telecommunications network environment services},
        doi={10.4108/eai.30-11-2020.2303691}
    }
    
  • Muh. Nashirudin
    Helmi Haris
    Zakky Fahma Auliya
    Agung Novianto Margarena
    Year: 2021
    Measuring Indonesia's Halal Tourism Development Using GMTI (A Case Study in West Sumatra)
    ICONS
    EAI
    DOI: 10.4108/eai.30-11-2020.2303691
Muh. Nashirudin1,*, Helmi Haris1, Zakky Fahma Auliya1, Agung Novianto Margarena2
  • 1: IAIN Surakarta, Jl. Pandawa, Pucangan, Kartasura, Sukoharjo, Central Java, Indonesia (0271) 781516
  • 2: Universitas Sebelas Maret, Jl. Ir. Sutami 36A, Kentingan, Surakarta, Central Java, Indonesia (0271) 647481
*Contact email: muh.nashirudin@gmail.com

Abstract

This study aims to measure the real readiness of the development of halal tourism in Indonesia. There were different views of the awards received by the two regions in Indonesia at The World Halal Tourism Award 2016 which were decided based on the polling, not based on the real conditions of halal tourism. The present study used the GMTI with four indicators namely access, telecommunications network, environment, and services in measuring tourist responses toward their interests in visiting West Sumatra. This research used quantitative methods and the samples were taken by purposive sampling with a sample of 50 non-local Muslim tourist respondents who have previously visited West Sumatra. The data were analyzed using simple linear regression employing SPSS ver. 21. The findings of the present study showed that the four GMTI indicators have significant effects on the intention of Muslim tourists in visiting West Sumatra.