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Proceedings of the 3rd International Conference on Public Administration and Governance, ICOPAG 2024, 30 October 2024, Malang, Indonesia

Research Article

Discourse Network Analysis: Tourism Development as a Leading Sector in Malang Regency

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  • @INPROCEEDINGS{10.4108/eai.30-10-2024.2354758,
        author={Muhammad Khairul Anwar and Soesilo  Zauhar and Ike  Wanusmawatie},
        title={Discourse Network Analysis: Tourism Development as a Leading Sector in Malang Regency},
        proceedings={Proceedings of the 3rd International Conference on Public Administration and Governance, ICOPAG 2024, 30 October 2024, Malang, Indonesia},
        publisher={EAI},
        proceedings_a={ICOPAG},
        year={2025},
        month={5},
        keywords={tourism the leading sector of malang discourse network analysis},
        doi={10.4108/eai.30-10-2024.2354758}
    }
    
  • Muhammad Khairul Anwar
    Soesilo Zauhar
    Ike Wanusmawatie
    Year: 2025
    Discourse Network Analysis: Tourism Development as a Leading Sector in Malang Regency
    ICOPAG
    EAI
    DOI: 10.4108/eai.30-10-2024.2354758
Muhammad Khairul Anwar1,*, Soesilo Zauhar1, Ike Wanusmawatie1
  • 1: Universitas Brawijaya, Indonesia
*Contact email: mkhairulanw@gmail.com

Abstract

This research aims to identify factors influencing tourism development in Malang Regency, East Java Province of Indonesia, to formulate policies to improve tourism quality as a leading sector. This research uses a qualitative approach using the Discourse Network Analysis (DNA) method. Data are contents in cyberspace in the form of articles or news released online. Based on the results of the analysis, it was found that nine actors provided views on the development of tourism as a leading sector in Malang Regency. These actors are the Special Economic Zone Council, the Malang Regency Government, lecturers, the public, the regional tourism department, the United Nations World Tourism Organization (UNWTO), the tourism minister, non-government organizations (NGOs), and the East Java Government. Analysis showed seven key problems or factors influencing tourism development in Malang Regency: human resources, infrastructure, services, cleanliness, information technology, policies, and comfort. The steps for developing tourism in Malang Regency are tourism potential mapping, strategic planning, infrastructure development, promotion, product diversification, environmental conservation, and monitoring and evaluation.

Keywords
tourism the leading sector of malang discourse network analysis
Published
2025-05-13
Publisher
EAI
http://dx.doi.org/10.4108/eai.30-10-2024.2354758
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