Research Article
Linking Business Strategy Orientation with IT Alignment: Influence on SAM, Innovation, Competitive Advantage and Business Performance
@INPROCEEDINGS{10.4108/eai.30-10-2024.2354721, author={Amin Jamal and Endang Siti Astuti and Riyanarto Sarno and M. Kholid Mawardi}, title={Linking Business Strategy Orientation with IT Alignment: Influence on SAM, Innovation, Competitive Advantage and Business Performance }, proceedings={Proceedings of the 3rd International Conference on Public Administration and Governance, ICOPAG 2024, 30 October 2024, Malang, Indonesia}, publisher={EAI}, proceedings_a={ICOPAG}, year={2025}, month={5}, keywords={business strategic orientation information technology strategic alignment innovation competitive advantage sustainable business performance sem}, doi={10.4108/eai.30-10-2024.2354721} }- Amin Jamal
Endang Siti Astuti
Riyanarto Sarno
M. Kholid Mawardi
Year: 2025
Linking Business Strategy Orientation with IT Alignment: Influence on SAM, Innovation, Competitive Advantage and Business Performance
ICOPAG
EAI
DOI: 10.4108/eai.30-10-2024.2354721
Abstract
Environmental changes (globalization, competition, turbulence, uncertainty) force businesses to develop strategies, IT, and proper innovation (I) to create competitive advantage (CA), which affects sustainable business performance (BP). This conceptual paper aims to create a holistic model of business strategic orientation (SO) and information technology (IT) on strategic alignment (SA), innovation, and the impact on CA and BP. This research will take the population at Pelindo (SPTP) Surabaya, Indonesia. Business Performance Assessment uses the BSC and SEM approaches with Quantitative research methods. As a result of this research, it is hoped that SO and IT will influence SA, CA, and BP to develop new strategies to win the competition in the future.
