Proceedings of the First Multidiscipline International Conference, MIC 2021, October 30 2021, Jakarta, Indonesia

Research Article

The Impact of Covid-19 Pandemic on Growth of Retail Business in Indonesia

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  • @INPROCEEDINGS{10.4108/eai.30-10-2021.2315781,
        author={Sri Iswati and Sudarsono Sudarsono and Pudji Astuti},
        title={The Impact of Covid-19 Pandemic on Growth of Retail Business in Indonesia},
        proceedings={Proceedings of the First Multidiscipline International Conference, MIC 2021, October 30 2021, Jakarta, Indonesia},
        publisher={EAI},
        proceedings_a={MIC},
        year={2022},
        month={1},
        keywords={covid-19 pandemic; retail business; impact},
        doi={10.4108/eai.30-10-2021.2315781}
    }
    
  • Sri Iswati
    Sudarsono Sudarsono
    Pudji Astuti
    Year: 2022
    The Impact of Covid-19 Pandemic on Growth of Retail Business in Indonesia
    MIC
    EAI
    DOI: 10.4108/eai.30-10-2021.2315781
Sri Iswati1,*, Sudarsono Sudarsono1, Pudji Astuti1
  • 1: Universitas Borobudur, Jakarta, Indonesia
*Contact email: iswati.ssri@gmail.com

Abstract

COVID-19 pandemic has an impact on various sectors, one of which is the economic sector. The impact is real felt both macro and micro. The retail business as one part of the economic sector is also experiencing the impact of the COVID-19 pandemic. This study used an exploitative and descriptive research method. The information employed in this investigation was quantitative. The independent variable and the dependent variable were linked in this study model. Inferential statistics and regression analysis were utilized to analyze the data in this study. According to studies, the retail industry is one of the business sectors that has suffered the most from the COVID-19 pandemic's impact. Several retail enterprises experienced losses as well, and several of them went out of business.