Proceedings of the First Multidiscipline International Conference, MIC 2021, October 30 2021, Jakarta, Indonesia

Research Article

Brand Registration in The Perspective of The Culinary Industry in Bogor City and Bogor Regency A Legal Approach

Download39 downloads
  • @INPROCEEDINGS{10.4108/eai.30-10-2021.2315757,
        author={Suherdiman Suherdiman and Riswadi Riswadi},
        title={Brand Registration in The Perspective of The Culinary Industry in Bogor City and Bogor Regency A Legal Approach},
        proceedings={Proceedings of the First Multidiscipline International Conference, MIC 2021, October 30 2021, Jakarta, Indonesia},
        publisher={EAI},
        proceedings_a={MIC},
        year={2022},
        month={1},
        keywords={registration; brand; culinary industry; legal approach},
        doi={10.4108/eai.30-10-2021.2315757}
    }
    
  • Suherdiman Suherdiman
    Riswadi Riswadi
    Year: 2022
    Brand Registration in The Perspective of The Culinary Industry in Bogor City and Bogor Regency A Legal Approach
    MIC
    EAI
    DOI: 10.4108/eai.30-10-2021.2315757
Suherdiman Suherdiman1,*, Riswadi Riswadi1
  • 1: Universitas Borobudur, Faculty Of Law, Jakarta, Indonesia
*Contact email: Suherdiman.sh.mkn@gmail.com

Abstract

As follows: 1) Brand is one of the essential attributes of a product, where the brand of a product can provide added value for the product. A brand is not only a name for a product but more than an identity to distinguish it from effects produced by other companies., 2) Now, the public in submitting applications is no longer experiencing difficulties because the Government, through the Directorate General of Intellectual Property Rights, has done a lot of socialization through mass media and forums that have been established. 3) the protection of trademark rights owners who have gone through several stages of the selection process for trademark registration. This is proven by several laws and government regulations of the Republic of Indonesia, which are continually updated along with the development and increasing competition. In the world of trade, both nationally and internationally. As a result of the existence of these legislation, different types of offenses in the sphere of Patentability, particularly trademarks, can be suppressed.