Proceedings of the 2nd International Conference on Local Wisdom, INCOLWIS 2019, August 29-30, 2019, Padang, West Sumatera, Indonesia

Research Article

Pepatah Petitih: Its Interpretation On Instagram

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  • @INPROCEEDINGS{10.4108/eai.29-8-2019.2289025,
        author={Wasana  Wasana and H N Hidayat and T  Immerry and F  Dahlan and Pramono  Pramono and E  Meigalia and M N Sari},
        title={Pepatah Petitih: Its Interpretation On Instagram},
        proceedings={Proceedings of the 2nd International Conference on Local Wisdom, INCOLWIS 2019, August 29-30, 2019, Padang, West Sumatera, Indonesia},
        publisher={EAI},
        proceedings_a={INCOLWIS},
        year={2019},
        month={10},
        keywords={pepatah petitih minangkabau meme instagram},
        doi={10.4108/eai.29-8-2019.2289025}
    }
    
  • Wasana Wasana
    H N Hidayat
    T Immerry
    F Dahlan
    Pramono Pramono
    E Meigalia
    M N Sari
    Year: 2019
    Pepatah Petitih: Its Interpretation On Instagram
    INCOLWIS
    EAI
    DOI: 10.4108/eai.29-8-2019.2289025
Wasana Wasana1,*, H N Hidayat1, T Immerry2, F Dahlan2, Pramono Pramono1, E Meigalia1, M N Sari1
  • 1: Universitas Andalas Padang, Indonesia
  • 2: Universitas Bung Hatta, Indonesia
*Contact email: wasana@hum.unand.ac.id

Abstract

As it's evolved, the Minangkabau idiomatic expression now appears in different forms in the internet world and has a form that most often appears as its transformation. This paper presents various interpretations of the Minangkabau proverb in meme form. The object of the study was a Minangkabau language meme collected from several accounts on Instagram. The memes are then sorted into groups of text and images. The analysis is done by comparing the similarities and differences between the actual meaning of the saying proverb with the meaning contained in memes. Through memes text, images, and content in the Instagram account, there are expansions of the Minangkabau proverb interpretation as a social product. At the same time, the interpretation shows the survival of the Minangkabau traditions in today's digital era.