Research Article
The Role of Financial Literacy on Investment Interest
@INPROCEEDINGS{10.4108/eai.29-11-2023.2347819, author={Nur Imam Taufik and Ari Irawan}, title={The Role of Financial Literacy on Investment Interest}, proceedings={Proceedings of the 5th International Conference on Administration Science, ICAS 2023, 29 November 2023, Bandung, West Java, Indonesia}, publisher={EAI}, proceedings_a={ICAS}, year={2024}, month={9}, keywords={finance literacy investment}, doi={10.4108/eai.29-11-2023.2347819} }- Nur Imam Taufik
Ari Irawan
Year: 2024
The Role of Financial Literacy on Investment Interest
ICAS
EAI
DOI: 10.4108/eai.29-11-2023.2347819
Abstract
Based on the National Financial Literacy Survey (SNLKI), the level of financial literacy of the Indonesian people in 2022 is at 49.68%. This has become a serious problem with the rise of fraud in financial services, especially in investment services where there are 144 illegal investment platforms that have the potential to cause losses with one of the fraud cases experienced by students at Bogor Agricultural University. Therefore, this study aims to determine and analyze the level of financial literacy and investment interest and the role of financial literacy on investment interest with a case study of students in Bandung City. The sample used in this study amounted to 110 respondents. Based on the results of simple linear regression analysis, the equation Y = 2.962 + 0.379x is obtained, which can be interpreted that the constant value is negative, namely -2.962, which means that if financial literacy is constant or equal to (0), investment interest will decrease. The regression coefficient value of financial literacy is 0.379, which means that financial literacy has a positive influence on investment interest. Efforts to increase financial literacy and investment interest can be done by attending technical guidance on the portal provided by the Financial Services Authority and can be assisted by higher education stakeholders by realizing activities around financial literacy and investment.
