Research Article
Influence of Green Transformational Leadership and Innovation Towards Corporate Sustainability Through Green Motivation at PT. Tri Digital Perkasa
@INPROCEEDINGS{10.4108/eai.28-9-2020.2307362, author={Irma Kurniasih and Lenny Christina Nawangsari}, title={Influence of Green Transformational Leadership and Innovation Towards Corporate Sustainability Through Green Motivation at PT. Tri Digital Perkasa}, proceedings={Proceedings of the 1st MICOSS Mercu Buana International Conference on Social Sciences, MICOSS 2020, September 28-29, 2020, Jakarta, Indonesia}, publisher={EAI}, proceedings_a={MICOSS}, year={2021}, month={5}, keywords={corporate sustainability green transformational leadership}, doi={10.4108/eai.28-9-2020.2307362} }- Irma Kurniasih
Lenny Christina Nawangsari
Year: 2021
Influence of Green Transformational Leadership and Innovation Towards Corporate Sustainability Through Green Motivation at PT. Tri Digital Perkasa
MICOSS
EAI
DOI: 10.4108/eai.28-9-2020.2307362
Abstract
Start-up companies make many contributions in absorbing the workforce, where 88.25% have a number of employees above 50 people, to maintain corporate sustainability we need to identify several factors. The most important factor is human resources in leadership, especially green transformational leadership. Through the correlative quantitative research method, this study calculates and describes the effect of Green Transformational Leadership, Innovation and Green Motivation on Corporate Sustainability. The data collection method in this study used a questionnaire method by taking 64 respondents in PT. Mighty Tri Digital. The results of this study indicate that Green Transformational has a positive and significant effect on corporate sustainability, Green Transformational Leadership has a positive and significant effect on Green Motivation, Green Motivation has a positive and significant effect on Corporate Sustainability, Innovation has a negative and not significant effect on Corporate Sustainability, Innovation has a positive and significant towards Green Motivation, Green Transformational Leadership has a positive and significant effect on Corporate Sustainability through Green Motivation, Innovation has a positive and significant effect on Corporate Sustainability through Green Motivation.