Development of Video-Based Learning Media to Improve Hybrid Learning System Services in Group Counseling Practicum Courses

This study seeks to create video-based learning media (VBL) to enhance the hybrid learning system in the Practicum of Guidance and Group Counseling course at Universitas Negeri Medan. This study employs the Research and Development (R&D) methodology. The research population comprised 180 students from the Guidance and Counseling Study Program for the academic year 2023/2024, with a sample of 64 students selected via the Slovin formula. The research utilized questionnaires and interviews, employing both qualitative and quantitative data analysis. The validation results from material and media specialists indicated that the developed learning medium fell under the highly feasible category, achieving eligibility percentages of 91.07% and 92.50%, respectively. The students' feasibility test yielded a percentage of 87.50%, categorizing it as highly practical. This VBL media enhances students' conceptual comprehension and practical abilities while facilitating interactive and adaptable hybrid learning. This research indicates that the advancement of VBL media may serve as an innovative solution to enhance the quality of learning in higher education. Future research is advised to provide more diverse content and evaluate its efficacy across different academic programs.