Research Article
Study on The Implementation of New Normal Tourism Accommodation in Bali
@INPROCEEDINGS{10.4108/eai.28-10-2022.2328210, author={Ida Bagus Gde Indra Wedhana Purba and I Wayan Gde Yogiswara Darma Putra}, title={Study on The Implementation of New Normal Tourism Accommodation in Bali}, proceedings={Proceedings of the 2nd Warmadewa International Conference on Science, Technology and Humanity, WICSTH 2022, 28-29 October 2022, Denpasar-Bali, Indonesia}, publisher={EAI}, proceedings_a={WICSTH}, year={2023}, month={4}, keywords={marketing; intention to revisit; tourism}, doi={10.4108/eai.28-10-2022.2328210} }
- Ida Bagus Gde Indra Wedhana Purba
I Wayan Gde Yogiswara Darma Putra
Year: 2023
Study on The Implementation of New Normal Tourism Accommodation in Bali
WICSTH
EAI
DOI: 10.4108/eai.28-10-2022.2328210
Abstract
Bali represent become the biggest Accommodation facilities were paralyzed due to the plague that hit Bali. In the Tourism Sector many workers have been laid off, but not a few accommodations have survived because some are owned by housing companies. in order to increase the number of local tourist accommodation try to provide discounted rates. In handling this matter, a policy was formed from the central government in assisting tourism accommodation on the island of Bali, the management of accommodation service providers also needs to rearrange the strategy according to post-pandemic conditions. This study is Determining is the main goal in this study how accommodation marketing use to strategy in Bali Province during the implementation of the New Normal policy. This research uses a qualitative method. The result is restaurants, bars and hotel now become different in these years. Accommodation provides space between tables to make sure protocol. And then specifications depend on the accomodation. Challenges are an important role when starting again in the present. The use of masks in tourist areas has decreased but it does not rule out the possibility that tourists must continue to maintain health protocols adaptation. This may make consumer not feel comfortable with regulation and always wearing mask. Depending on local guidelines in Bali, tourist or people who visiting hotel make sure know the rules for wearing mask, to make sure everything enjoy holiday in bali.