Research Article
Research on the Impact of Creativity of Headhunters in the Era of AI Big Data on Performance
@INPROCEEDINGS{10.4108/eai.27-10-2023.2341936, author={Hu Liu and Yangyang Chen}, title={Research on the Impact of Creativity of Headhunters in the Era of AI Big Data on Performance}, proceedings={Proceedings of the 4th International Conference on Economic Management and Big Data Applications, ICEMBDA 2023, October 27--29, 2023, Tianjin, China}, publisher={EAI}, proceedings_a={ICEMBDA}, year={2024}, month={1}, keywords={ai big data; headhunter; employee creativity; work performance}, doi={10.4108/eai.27-10-2023.2341936} }- Hu Liu
Yangyang Chen
Year: 2024
Research on the Impact of Creativity of Headhunters in the Era of AI Big Data on Performance
ICEMBDA
EAI
DOI: 10.4108/eai.27-10-2023.2341936
Abstract
In the context of AI big data era, a conceptual model of "influencing factors of creativity - work performance" was constructed. Based on a survey questionnaire conducted in the headhunting industry in the Southwest China, SPSS 21.0, AMOS 21.0, and Excel software were used for empirical testing.The results show that the Big Five personality traits, professional competence, general competence, and perceived organizational climate all have significant positive effects on employee creativity. Employee creativity has a significant positive impact on work performance. Creativity plays a significant mediating role between the Big Five personality traits, professional competence, general competence, organizational climate perception, and work performance. The research results reveal that employee creativity plays a positive role in influencing work performance in the context of AI big data era, providing insights for enterprise management practices in the headhunting industry in China.