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Proceedings of the First Annual Conference of Economics, Business, and Social Science, ACEBISS 2019, 26 - 30 March, Jakarta, Indonesia

Research Article

The Influence of Tourists Motivation on Tourists Satisfaction and its Impact Towards The Destination Loyalty: Muslim Travelers in Aceh

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  • @INPROCEEDINGS{10.4108/eai.26-3-2019.2290969,
        author={M. Ridha Siregar and R.B. Radin Firdaus and Zahri Bin Hamat and Muhammad Ilhamsyah Siregar and Abdul  Muzammil},
        title={The Influence of Tourists Motivation on Tourists Satisfaction and its Impact Towards The Destination Loyalty: Muslim Travelers in Aceh},
        proceedings={Proceedings of the First Annual Conference of Economics, Business, and Social Science, ACEBISS 2019, 26 - 30 March, Jakarta, Indonesia},
        publisher={EAI},
        proceedings_a={ACEBISS},
        year={2020},
        month={2},
        keywords={tourism motivation push and pull tourists satisfaction loyalty destination},
        doi={10.4108/eai.26-3-2019.2290969}
    }
    
  • M. Ridha Siregar
    R.B. Radin Firdaus
    Zahri Bin Hamat
    Muhammad Ilhamsyah Siregar
    Abdul Muzammil
    Year: 2020
    The Influence of Tourists Motivation on Tourists Satisfaction and its Impact Towards The Destination Loyalty: Muslim Travelers in Aceh
    ACEBISS
    EAI
    DOI: 10.4108/eai.26-3-2019.2290969
M. Ridha Siregar1,*, R.B. Radin Firdaus1, Zahri Bin Hamat1, Muhammad Ilhamsyah Siregar1, Abdul Muzammil1
  • 1: Faculty of Economic and Business, Syiah Kuala University, Indonesia
*Contact email: m.ridhasiregar@unsyiah.ac.id

Abstract

This study aims to determine the effects of Tourist Motivation on Tourists satisfaction and its Impact towards the Destination Loyalty. The samples used in this study were foreign and domestic tourists who visited Banda Aceh as many as 160 respondents. The equipment of data collection used in this study was a questionnaire. The sampling technique used was purposive sampling. The analytical method used was Partial Least Square (PLS) in order to determine the effects of the variables involved. The results showed that Tourism Motivation (PUSH and PULL) significantly affects Tourists Satisfaction and Tourists Satisfaction significantly affects the destination loyalty.

Keywords
tourism motivation push and pull tourists satisfaction loyalty destination
Published
2020-02-03
Publisher
EAI
http://dx.doi.org/10.4108/eai.26-3-2019.2290969
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