Proceedings of the 1st International Conference on Social, Science, and Technology, ICSST 2021, 25 November 2021, Tangerang, Indonesia

Research Article

The Study of the Barter Trading System at Wulandoni Barter Market

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  • @INPROCEEDINGS{10.4108/eai.25-11-2021.2319357,
        author={Antonio E.L. Nyoko and Ronald P.C. Fanggidae and Maryana  Ose},
        title={The Study of the Barter Trading System at Wulandoni Barter Market},
        proceedings={Proceedings of the 1st International Conference on Social, Science, and Technology, ICSST 2021, 25 November 2021, Tangerang, Indonesia},
        publisher={EAI},
        proceedings_a={ICSST},
        year={2022},
        month={7},
        keywords={barter market; barter trading system; wulandoni},
        doi={10.4108/eai.25-11-2021.2319357}
    }
    
  • Antonio E.L. Nyoko
    Ronald P.C. Fanggidae
    Maryana Ose
    Year: 2022
    The Study of the Barter Trading System at Wulandoni Barter Market
    ICSST
    EAI
    DOI: 10.4108/eai.25-11-2021.2319357
Antonio E.L. Nyoko1,*, Ronald P.C. Fanggidae1, Maryana Ose1
  • 1: Department of Management, Nusa Cendana University, Kupang
*Contact email: antonio.nyoko@staf.undana.ac.id

Abstract

The purpose of this study was to investigate the Barter Trading System at Wulandoni Barter Market. The type of research is a qualitative study using a qualitative descriptive approach. It is qualitative data to describe the market system and situation. Data collection techniques are direct observation and in-depth interviews. The population and sample studied were all Wulandoni barter market traders. Data analysis techniques were analyzed qualitatively. Based on the results of the study, it was found that the process of implementing the Wulandoni barter market began with whistleblowing from the market foreman so that indicating the start of the barter transaction. Items traded use the monga system value. The Wulandoni barter market does not use the money system as an exchange rate so that there is no inflation. Promotion carried out at the Wulandoni barter market by word of mouth. The factors that influence the existence of Wulandoni Barter Market are cultural and social. Only discussed Marketing Mix aspects, not the social and cultural aspects. Development of Wulandoni Barter Market and suggestion for local government policy in Lembata Regency