Research Article
Company Strategy to Maintain Work Productivity during the Covid-19 Pandemic
@INPROCEEDINGS{10.4108/eai.25-11-2021.2319355, author={Yeni Nuraeni and Nurlia Rahmatika}, title={Company Strategy to Maintain Work Productivity during the Covid-19 Pandemic}, proceedings={Proceedings of the 1st International Conference on Social, Science, and Technology, ICSST 2021, 25 November 2021, Tangerang, Indonesia}, publisher={EAI}, proceedings_a={ICSST}, year={2022}, month={7}, keywords={work productivity; increased productivity; productivity during the covid-19 pandemic}, doi={10.4108/eai.25-11-2021.2319355} }- Yeni Nuraeni
Nurlia Rahmatika
Year: 2022
Company Strategy to Maintain Work Productivity during the Covid-19 Pandemic
ICSST
EAI
DOI: 10.4108/eai.25-11-2021.2319355
Abstract
The Covid-19 pandemic has had a significant impact on employee productivity at the company. The existence of restrictions on working hours, the need to implement strict health protocols and a decrease in company income have the potential to reduce work productivity. Various efforts must be made by the company to be able to maintain work productivity during the Covid-19 pandemic. This study aims to look at the impact of the covid-19 pandemic on productivity and the company's strategy to be able to maintain the work productivity of its employees. This study uses a qualitative analysis method of primary data collected through in-depth interviews with the management and employees of the company. The results of the study show that the Covid-19 pandemic has had an impact on decreasing the company's work productivity even though the company already has achievements and concerns in increasing productivity. Although in general the impact of covid-19 can reduce work productivity in companies, companies that already have a strong productive work culture have a strategy to be able to survive during the Covid-19 pandemic. This research is limited in that sampling only includes companies that before the Covid-19 pandemic had received awards in the productivity sector or companies that already had productivity improvement units. This research is expected to have implications for other companies as a reference to be able to maintain work productivity during the Covid-19 pandemic.
