Proceedings of the 1st Maritime, Economics, and Business International Conference, MEBIC 2021, 24-25 September 2021, Tanjungpinang City, Riau Islands Province, Indonesia

Research Article

Business Complexity, Business Strategy: Sustainable Business Performance Analysis

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  • @INPROCEEDINGS{10.4108/eai.24-9-2021.2314675,
        author={Tumpal  Manik and Hilda  Rossieta and Lindawati  Gani},
        title={Business Complexity, Business Strategy: Sustainable Business Performance Analysis},
        proceedings={Proceedings of the 1st Maritime, Economics, and Business International Conference, MEBIC 2021, 24-25 September 2021, Tanjungpinang City, Riau Islands Province, Indonesia},
        publisher={EAI},
        proceedings_a={MEBIC},
        year={2021},
        month={12},
        keywords={business complexity business strategy sustainable business performance},
        doi={10.4108/eai.24-9-2021.2314675}
    }
    
  • Tumpal Manik
    Hilda Rossieta
    Lindawati Gani
    Year: 2021
    Business Complexity, Business Strategy: Sustainable Business Performance Analysis
    MEBIC
    EAI
    DOI: 10.4108/eai.24-9-2021.2314675
Tumpal Manik1,*, Hilda Rossieta2, Lindawati Gani2
  • 1: Raja Ali Haji Maritime University
  • 2: University of Indonesia
*Contact email: tmanyk@gmail.com

Abstract

The various problems of business complexity become problems faced by managers and company leaders, as a major trend must be managed well to maintain sustainable business performance. Analysis of sustainable business performance has been a constant debate in literature studies over the past few decades. Previous studies focused on deductive theory, based on literature and case studies. In contrast, this study used companies financial statement data to analyze sustainable business. The purpose of this study is to conduct an investigation business complexity on sustainable business performance. The results showed that business complexity negatively affects sustainable business performance, if the company's increasing complexity reflects the many challenges and problems of the business managed by managers. Furthermore, business strategy has a positive influence on sustainable business performance, this is shown by the performance achievements of managers turning investor capital into profit, as the main task of managers in the company to create economic added value by improving performance.