Research Article
Business Complexity, Business Strategy: Sustainable Business Performance Analysis
@INPROCEEDINGS{10.4108/eai.24-9-2021.2314675, author={Tumpal Manik and Hilda Rossieta and Lindawati Gani}, title={Business Complexity, Business Strategy: Sustainable Business Performance Analysis}, proceedings={Proceedings of the 1st Maritime, Economics, and Business International Conference, MEBIC 2021, 24-25 September 2021, Tanjungpinang City, Riau Islands Province, Indonesia}, publisher={EAI}, proceedings_a={MEBIC}, year={2021}, month={12}, keywords={business complexity business strategy sustainable business performance}, doi={10.4108/eai.24-9-2021.2314675} }
- Tumpal Manik
Hilda Rossieta
Lindawati Gani
Year: 2021
Business Complexity, Business Strategy: Sustainable Business Performance Analysis
MEBIC
EAI
DOI: 10.4108/eai.24-9-2021.2314675
Abstract
The various problems of business complexity become problems faced by managers and company leaders, as a major trend must be managed well to maintain sustainable business performance. Analysis of sustainable business performance has been a constant debate in literature studies over the past few decades. Previous studies focused on deductive theory, based on literature and case studies. In contrast, this study used companies financial statement data to analyze sustainable business. The purpose of this study is to conduct an investigation business complexity on sustainable business performance. The results showed that business complexity negatively affects sustainable business performance, if the company's increasing complexity reflects the many challenges and problems of the business managed by managers. Furthermore, business strategy has a positive influence on sustainable business performance, this is shown by the performance achievements of managers turning investor capital into profit, as the main task of managers in the company to create economic added value by improving performance.