Research Article
The Mediating Role of Business Model Innovation in Value Co-creation and Enterprise Performance
@INPROCEEDINGS{10.4108/eai.24-5-2024.2350160, author={Suying Jia and Gelegjamts Adilbish}, title={The Mediating Role of Business Model Innovation in Value Co-creation and Enterprise Performance}, proceedings={Proceedings of the 3rd International Conference on Mathematical Statistics and Economic Analysis, MSEA 2024, May 24--26, 2024, Jinan, China}, publisher={EAI}, proceedings_a={MSEA}, year={2024}, month={10}, keywords={value co-creation; enterprise performance; business model innovation; catering ser-vice industry}, doi={10.4108/eai.24-5-2024.2350160} }- Suying Jia
Gelegjamts Adilbish
Year: 2024
The Mediating Role of Business Model Innovation in Value Co-creation and Enterprise Performance
MSEA
EAI
DOI: 10.4108/eai.24-5-2024.2350160
Abstract
Due to the outstanding theoretical value and practical appeal of value co-creation re-search, in recent years, the related results have become increasingly rich, but scholars have pointed out that the current academic results have shortcomings in the internal mechanism and action mechanism of value co-creation carried out with catering ser-vice enterprises as the research object. There is a lack of strong evidence and theoreti-cal guidance for enterprises to establish the practice of value co-creation with con-sumers, and suitable quantitative research is urgently needed to fully verify the role and influence of value co-creation. In this paper, using SEM model analysis, it is con-cluded that business model innovation plays an intermediary role between value co-creation and enterprise performance.