Proceedings of the 3rd International Conference on Internet Technology and Educational Informatization, ITEI 2023, November 24–26, 2023, Zhengzhou, China

Research Article

Enhancing Creativity with AIGC-Driven Animated Concept-Map Multimedia Instruction

Download38 downloads
  • @INPROCEEDINGS{10.4108/eai.24-11-2023.2343686,
        author={Xinyu  Chen and Wan Ahmad Jaafar Wan  Yahaya and Zhenbin  Huang and Mengyun  Li},
        title={Enhancing Creativity with AIGC-Driven Animated Concept-Map Multimedia Instruction},
        proceedings={Proceedings of the 3rd International Conference on Internet Technology and Educational Informatization, ITEI 2023, November 24--26, 2023, Zhengzhou, China},
        publisher={EAI},
        proceedings_a={ITEI},
        year={2024},
        month={4},
        keywords={animated concept map; artificial intelligence generated content; instructional multimedia; creativity},
        doi={10.4108/eai.24-11-2023.2343686}
    }
    
  • Xinyu Chen
    Wan Ahmad Jaafar Wan Yahaya
    Zhenbin Huang
    Mengyun Li
    Year: 2024
    Enhancing Creativity with AIGC-Driven Animated Concept-Map Multimedia Instruction
    ITEI
    EAI
    DOI: 10.4108/eai.24-11-2023.2343686
Xinyu Chen1,*, Wan Ahmad Jaafar Wan Yahaya2, Zhenbin Huang1, Mengyun Li1
  • 1: School of Art Design and Media Sanda University
  • 2: Centre for Instructional Technology and Multimedia Universiti Sains Malaysia
*Contact email: chenxinyu@student.usm.my

Abstract

Among the top ten professions at the highest risk of Artificial Intelligence (AI) substitution, those pertaining to culture and arts exhibit a vulnerability of over 90% in task displacement. Existing design patterns and traditional design education, coupled with an outdated knowledge framework, hinder the development of creative thinking among students due to repetitive and imitative training methods. This study responds to the imperative for a high-quality and intelligent instructional environment in the face of evolving learner demands. It investigates the theoretical framework and development of utilizing Artificial Intelligence Generated Content (AIGC) for multimedia teaching under the ADDIE model, specifically focusing on Animated Concept-Map Multimedia Instructional Representation for enhancing creativity in art design college students. The devised multimedia representation incorporates a digitally animated spatial concept map with a visual guide, aiming to mitigate cognitive load, enhance student engagement, foster cognitive structures, and elevate academic performance. This research contributes to the discourse on innovative pedagogical approaches amid the transformative landscape of AI and its potential impact on the creative industries.