Proceedings of the 3rd International Conference on Internet Technology and Educational Informatization, ITEI 2023, November 24–26, 2023, Zhengzhou, China

Research Article

Curriculum System Reform for Application-Oriented Undergraduate Course of Visual Communication Design Major in the Era of Artificial Intelligence

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  • @INPROCEEDINGS{10.4108/eai.24-11-2023.2343564,
        author={Xuejun  Zhu and Xuan  Wan and Chao  Pan},
        title={Curriculum System Reform for Application-Oriented Undergraduate Course of Visual Communication Design Major in the Era of Artificial Intelligence},
        proceedings={Proceedings of the 3rd International Conference on Internet Technology and Educational Informatization, ITEI 2023, November 24--26, 2023, Zhengzhou, China},
        publisher={EAI},
        proceedings_a={ITEI},
        year={2024},
        month={4},
        keywords={art-science artificial intelligence cross-border curriculum system visual communication},
        doi={10.4108/eai.24-11-2023.2343564}
    }
    
  • Xuejun Zhu
    Xuan Wan
    Chao Pan
    Year: 2024
    Curriculum System Reform for Application-Oriented Undergraduate Course of Visual Communication Design Major in the Era of Artificial Intelligence
    ITEI
    EAI
    DOI: 10.4108/eai.24-11-2023.2343564
Xuejun Zhu1,*, Xuan Wan1, Chao Pan2
  • 1: Shanghai Sanda University
  • 2: Shanghai International Studies University
*Contact email: xjzhu@sandau.edu.cn

Abstract

Based on the perspective of application-oriented universities, this article aims to study how to cultivate core competencies of visual communication design students that are irreplaceable in the era of artificial intelligence. It explores a practical and feasible "intelligence + visual design" curriculum system reform idea, proposes two education reform concepts of "art-science" and "cross-border", and puts forward specific plans in six aspects: the structure of the professional courses system, teaching modes of professional courses, theoretical teaching systems, practical teaching systems, presentation modes of curriculum system achievements, and quality evaluations of curriculum system achievements.