Proceedings of the 5th International Conference on Innovation in Education, Science, and Culture, ICIESC 2023, 24 October 2023, Medan, Indonesia

Research Article

Functionalization of English in Community Social Interaction in the Tourism Area of Berastagi Regency, North Sumatra

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  • @INPROCEEDINGS{10.4108/eai.24-10-2023.2342070,
        author={Choms Gary Ganda Tua Sibarani and Nasrullah  Hidayat and Jabal  Ahsan},
        title={Functionalization of English in Community Social  Interaction in the Tourism Area of Berastagi Regency,  North Sumatra},
        proceedings={Proceedings of the 5th International Conference on Innovation in Education, Science, and Culture, ICIESC 2023, 24 October 2023, Medan, Indonesia},
        publisher={EAI},
        proceedings_a={ICIESC},
        year={2024},
        month={1},
        keywords={english social interaction tourism},
        doi={10.4108/eai.24-10-2023.2342070}
    }
    
  • Choms Gary Ganda Tua Sibarani
    Nasrullah Hidayat
    Jabal Ahsan
    Year: 2024
    Functionalization of English in Community Social Interaction in the Tourism Area of Berastagi Regency, North Sumatra
    ICIESC
    EAI
    DOI: 10.4108/eai.24-10-2023.2342070
Choms Gary Ganda Tua Sibarani1,*, Nasrullah Hidayat1, Jabal Ahsan1
  • 1: Faculty of economics, Medan, Indonesia
*Contact email: gary.sibarani@unimed.ac.id

Abstract

Tourism makes a significant contribution to the Indonesian economy. Using English in tourist areas is essential, including tourism in North Sumatra. Berastagi tourism is a popular tour in North Sumatra which many international citizens have visited. Every tourist actor in Berastagi needs to understand foreign languages to facilitate the activities of foreign tourists. Therefore, tourism actors must have clear targets to minimize the negative impact of national and regional tourism development on the lives of local communities in the use of foreign languages. This type of research is descriptive qualitative research, which is included in the qualitative analysis. The results of the study found that foreign languages played a significant role in business activities in the tourism area around Brastagi and helped increase sales, which had quite an impact on business actors. Foreign languages also provide social benefits for interacting with foreign tourists visiting the city of Brastagi