Proceedings of the 4th International Conference on Informatization Economic Development and Management, IEDM 2024, February 23–25, 2024, Kuala Lumpur, Malaysia

Research Article

Decision Analysis of Dual-channel Supply Chain Based on Consumer Sensitivity And Blockchain

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  • @INPROCEEDINGS{10.4108/eai.23-2-2024.2345916,
        author={Chen  Wang},
        title={Decision Analysis of Dual-channel Supply Chain Based on Consumer Sensitivity And Blockchain},
        proceedings={Proceedings of the 4th International Conference on Informatization Economic Development and Management, IEDM 2024, February 23--25, 2024, Kuala Lumpur, Malaysia},
        publisher={EAI},
        proceedings_a={IEDM},
        year={2024},
        month={5},
        keywords={dual channel; consumer sensitivity; blockchain; freshness effort},
        doi={10.4108/eai.23-2-2024.2345916}
    }
    
  • Chen Wang
    Year: 2024
    Decision Analysis of Dual-channel Supply Chain Based on Consumer Sensitivity And Blockchain
    IEDM
    EAI
    DOI: 10.4108/eai.23-2-2024.2345916
Chen Wang1,*
  • 1: Shanghai Maritime University
*Contact email: Chenchen981209@163.com

Abstract

In this paper, we constructed a dual-channel supply chain (DCSC) model for fresh meat products (FMP) including suppliers and retailers, introduced the parameters of consumer sensitivity coefficients of the time needed to test whether FMP is a green product and the probability that the test result is false, blockchain unit verification fee, and freshness-keeping effort, and analyzed them using the Stackelberg game model with and without blockchain technology. The pricing strategies of DCSC are compared.