Decision Analysis of Dual-channel Supply Chain Based on Consumer Sensitivity And Blockchain

Chen Wang

Proceedings of the 4th International Conference on Informatization Economic Development and Management, IEDM 2024, February 23–25, 2024, Kuala Lumpur, Malaysia

Research Article

Decision Analysis of Dual-channel Supply Chain Based on Consumer Sensitivity And Blockchain

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Cite: BibTeX Plain Text

@INPROCEEDINGS{10.4108/eai.23-2-2024.2345916,
    author={Chen  Wang},
    title={Decision Analysis of Dual-channel Supply Chain Based on Consumer Sensitivity And Blockchain},
    proceedings={Proceedings of the 4th International Conference on Informatization Economic Development and Management, IEDM 2024, February 23--25, 2024, Kuala Lumpur, Malaysia},
    publisher={EAI},
    proceedings_a={IEDM},
    year={2024},
    month={5},
    keywords={dual channel; consumer sensitivity; blockchain; freshness effort},
    doi={10.4108/eai.23-2-2024.2345916}
}

Chen Wang
Year: 2024
Decision Analysis of Dual-channel Supply Chain Based on Consumer Sensitivity And Blockchain
IEDM
EAI
DOI: 10.4108/eai.23-2-2024.2345916

Chen Wang¹^,*

1: Shanghai Maritime University

*Contact email: Chenchen981209@163.com

Abstract

In this paper, we constructed a dual-channel supply chain (DCSC) model for fresh meat products (FMP) including suppliers and retailers, introduced the parameters of consumer sensitivity coefficients of the time needed to test whether FMP is a green product and the probability that the test result is false, blockchain unit verification fee, and freshness-keeping effort, and analyzed them using the Stackelberg game model with and without blockchain technology. The pricing strategies of DCSC are compared.

Keywords: dual channel; consumer sensitivity; blockchain; freshness effort

Published: 2024-05-15
Publisher: EAI

: http://dx.doi.org/10.4108/eai.23-2-2024.2345916