Research Article
The Pain of Paying and Post Purchase Regret Using Cashless Transaction in Two Age Groups
@INPROCEEDINGS{10.4108/eai.22-9-2022.2337393, author={Khaira Amalia Fachrudin and Amlys Syahputra Silalahi and Naufal Syafiq}, title={The Pain of Paying and Post Purchase Regret Using Cashless Transaction in Two Age Groups}, proceedings={Proceedings of the 3rd Economics and Business International Conference, EBIC 2022, 22 September 2022, Medan, North Sumatera, Indonesia}, publisher={EAI}, proceedings_a={EBIC}, year={2024}, month={4}, keywords={the pain of paying post-purchase regret cashless payment}, doi={10.4108/eai.22-9-2022.2337393} }- Khaira Amalia Fachrudin
Amlys Syahputra Silalahi
Naufal Syafiq
Year: 2024
The Pain of Paying and Post Purchase Regret Using Cashless Transaction in Two Age Groups
EBIC
EAI
DOI: 10.4108/eai.22-9-2022.2337393
Abstract
The pain of paying is a type of pain experienced when someone makes a payment, while post-purchase regret is a feeling of regret that sometimes occur after someone makes a purchase. The peak of maturity in action, attitude, and thinking of a person is reached at the age of 40. This research aims to find out the differentiating factors between people related to cashless payments. A total of 1000 workers in Medan are sampled in this study. To see the difference, a test was conducted using discriminant analysis. The test results show that the most differentiating factor between these two groups is post-purchase regret. Meanwhile, the pain of paying experienced by the two groups is not significantly different. The research implies that the younger age group must have more consideration before deciding on cashless payment.