Research Article
The Effectiveness of Interpersonal Communication in Collecting Zakat Funds at Baznas Barru Regency
@INPROCEEDINGS{10.4108/eai.22-7-2023.2335512, author={Muawwanah Muawwanah and Muh Akbar and Muhammad Farid}, title={The Effectiveness of Interpersonal Communication in Collecting Zakat Funds at Baznas Barru Regency}, proceedings={Proceedings of the 2nd International Conference on Social Sciences, ICONESS 2023, 22-23 July 2023, Purwokerto, Central Java, Indonesia}, publisher={EAI}, proceedings_a={ICONESS}, year={2023}, month={9}, keywords={baznas strategy interpersonal communication upz}, doi={10.4108/eai.22-7-2023.2335512} }- Muawwanah Muawwanah
Muh Akbar
Muhammad Farid
Year: 2023
The Effectiveness of Interpersonal Communication in Collecting Zakat Funds at Baznas Barru Regency
ICONESS
EAI
DOI: 10.4108/eai.22-7-2023.2335512
Abstract
The zamil zakat agency is an institution that plays an important role in collecting and managing the zakat funds and officially discussed in Law 23 of 2011. The zakat funds are expected to improve welfare and reduce poverty. Therefore, it is important to find out the right strategy in collecting zakat funds. In fact, Baznas of Barru Regency has succeeded in getting the best zakat collection award in 2018. The aim of this research is to find out how effectiveness of interpersonal communication in increasing interest and the amount of zakat funds. This type of research is descriptive qualitative research. According to the result of the research, it was obtained regarding the communication strategy carried out by BAZNAS in Barru Regency, namely by approaching regional heads, assigning all chairmen and deputy chairmen to conduct interpersonal communication with the community and form zakat collection units at every mosque in Barru Regency.