Research Article
Preference of Use of Transportation Mode in Travelling
@INPROCEEDINGS{10.4108/eai.22-7-2020.2307896, author={Deky Aji Suseno and Nur Aisah}, title={Preference of Use of Transportation Mode in Travelling}, proceedings={Proceedings of the 3rd International Conference on Economics, Business and Economic Education Science, ICE-BEES 2020, 22-23 July 2020, Semarang, Indonesia}, publisher={EAI}, proceedings_a={ICE-BEES}, year={2021}, month={5}, keywords={modes of transportation individual preference analysis hierarchy process priority scale traveling}, doi={10.4108/eai.22-7-2020.2307896} }- Deky Aji Suseno
Nur Aisah
Year: 2021
Preference of Use of Transportation Mode in Travelling
ICE-BEES
EAI
DOI: 10.4108/eai.22-7-2020.2307896
Abstract
Mode of transportation facilities have an important role for the development of the tourism sector. However, there are several regions in Central Java, not showing this. There are some regions that have more complete modes of transportation facilities and a greater number compared to other regions, but do not have as many tourist arrivals as other areas with fewer facilities. The guess is that there is a preference for certain modes of transportation in traveling to tourist attractions. Therefore, it is necessary to study how individual preferences in using modes of transportation in traveling in Central Java. The objective of this study is to identify and analyze individual preferences in using modes of transportation when traveling in Central Java. The analytical method used is the mix method, which is a combination of qualitative analysis and quantitative analysis. In detail, the analytical method used is the Analysis Hierarchy Process and Descriptive Analysis. Analysis Hierarchy Process is used to obtain preference for the use of transportation modes. Descriptive analysis is used to describe, explain and reinforce the results of the Analysis Hierarchy Process. The results obtained priority scale of preference in the use of transportation modes in traveling. Furthermore, there are criteria that serve as reasons for choosing transportation modes. Then the criteria are known to be the priority of individuals in a tour.
