Proceedings of the 1st Conference on Islamic Finance and Technology, CIFET, 21 September, Sidoarjo, East Java, Indonesia

Research Article

Application of the Platform Design Toolkit in the Comparative Analysis of the Crowdfunding Shariah Platform Business Model in East Java

Download38 downloads
  • @INPROCEEDINGS{10.4108/eai.21-9-2019.2293955,
        author={Aliya  Malikah and M. Ruslianor Maika},
        title={Application of the Platform Design Toolkit in the Comparative Analysis of the Crowdfunding Shariah Platform Business Model in East Java},
        proceedings={Proceedings of the 1st Conference on Islamic Finance and Technology, CIFET, 21 September, Sidoarjo, East Java, Indonesia},
        publisher={EAI},
        proceedings_a={CIFET},
        year={2020},
        month={5},
        keywords={platform design toolkit comparison business model shariah crowdfunding},
        doi={10.4108/eai.21-9-2019.2293955}
    }
    
  • Aliya Malikah
    M. Ruslianor Maika
    Year: 2020
    Application of the Platform Design Toolkit in the Comparative Analysis of the Crowdfunding Shariah Platform Business Model in East Java
    CIFET
    EAI
    DOI: 10.4108/eai.21-9-2019.2293955
Aliya Malikah1,*, M. Ruslianor Maika1
  • 1: Universitas Muhammadiyah Sidoarjo, Jl. Mojopahit No.6660 B Sidoarjo Jawa Timur 61271
*Contact email: alyamalikah54@gmail.com

Abstract

New business opportunities implemented in Indonesia have an impact on the banking sector, namely changes in digitalization. Recognized by the business opportunity is shariah crowdfunding, a business that is implemented digitally in the form of a platform. The need for platform identification will be a comparison of the crowdfunding shari'ah business model so that the sharia crowdfunding platform can be used properly without incorrectly choosing the business model. The platform design toolkit that was present created by Simon Cicero was implemented as a comparison of business models specifically in the East Java region. Based on the 9 mapping elements of the platform design toolkit, there are two platforms in East Java that are compared namely the Kandang.in platform and Cooperation.com. The results show that there are similarities and differences in business models for each element of 9 crowdfunding sharia platform mapping with each other implemented in East Java.