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Proceedings of the 2nd International Conference on Information, Control and Automation, ICICA 2022, December 2-4, 2022, Chongqing, China

Research Article

Influencers Based on Citespace Research Hotpots and Research Prospects

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  • @INPROCEEDINGS{10.4108/eai.2-12-2022.2328052,
        author={Sheng  Hong and Jiankang  Liu and Xiaoxiao  Fang and Li’na  Jiang},
        title={Influencers Based on Citespace Research Hotpots and Research Prospects},
        proceedings={Proceedings of the 2nd International Conference on Information, Control and Automation, ICICA 2022, December 2-4, 2022, Chongqing, China},
        publisher={EAI},
        proceedings_a={ICICA},
        year={2023},
        month={3},
        keywords={influencers; citespace visual analysis; research hotpots; research prospect},
        doi={10.4108/eai.2-12-2022.2328052}
    }
    
  • Sheng Hong
    Jiankang Liu
    Xiaoxiao Fang
    Li’na Jiang
    Year: 2023
    Influencers Based on Citespace Research Hotpots and Research Prospects
    ICICA
    EAI
    DOI: 10.4108/eai.2-12-2022.2328052
Sheng Hong1, Jiankang Liu1,*, Xiaoxiao Fang1, Li’na Jiang1
  • 1: Sichuan Agricultural University
*Contact email: 819858140@qq.com

Abstract

With the rise of online live streaming and short videos, influencers have attracted more and more attention, and many scholars have also devoted themselves to the research field of influencers. With the help of Citespace visual analysis technology, this paper systematically sorted out 445 core literature (CSSCI) on influencers from 2016 to 2022 in CNKI, including the annual distribution of published quantity, the distribution of authors and journals of highly cited articles, and keyword co-occurrence analysis. The research found that first, the number of articles on influencers is constantly enriched, and scholars continue to broaden the depth and breadth of study. Second, the content of the research is relatively diverse and scattered, among which the current Internet celebrity economy is the most popular. At last, this paper points out the direction of future research by summarizing and sorting out previous studiees on influencers.

Keywords
influencers; citespace visual analysis; research hotpots; research prospect
Published
2023-03-27
Publisher
EAI
http://dx.doi.org/10.4108/eai.2-12-2022.2328052
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