Digital Information System Management For Eco Tourism-Based Entrepreneurs

The rapid development of social media and the increasing number of users has made social media a source of information for many people. Social media has created a new pattern of social communication and participation, this can be seen from the large number of users' involvement in a communication forum or social media platform. The potential of social media as a medium for tourism promotion is enormous. However, the problem is how to make social media known and have a large number of followers so that published content can be accepted by many people. As a result of the presence of the internet as a medium of communication, social media has changed the way people communicate and seek information with existing tourism potential. Several media platforms are used such as blogs, Facebook. Instagram, Twitter, and others. Social media is also used by those in the tourism industry as a marketing landscape. Digital media is relatively cheaper, but massive. Social media is also very engaging and interactive. The use of social media can also be done by encouraging local community participation to become part of the promotion team. For example, by making use of citizen journalists or related citizens.