Research Article
Analysis of Potential Development of Ecotourism Pemandian Alam Lau Kulap in Telagah Village, Sei Bingai District, Langkat Regency
@INPROCEEDINGS{10.4108/eai.2-12-2021.2320284, author={Agus Rosani Br Sembiring and Zulkifli Nasution and Kansih Sri Hartini}, title={Analysis of Potential Development of Ecotourism Pemandian Alam Lau Kulap in Telagah Village, Sei Bingai District, Langkat Regency}, proceedings={Proceedings of the 2nd Universitas Kuningan International Conference on System, Engineering, and Technology, UNISET 2021, 2 December 2021, Kuningan, West Java, Indonesia}, publisher={EAI}, proceedings_a={UNISET}, year={2022}, month={8}, keywords={tourism; ecotourism; internal and external factors; swot analysis}, doi={10.4108/eai.2-12-2021.2320284} }- Agus Rosani Br Sembiring
Zulkifli Nasution
Kansih Sri Hartini
Year: 2022
Analysis of Potential Development of Ecotourism Pemandian Alam Lau Kulap in Telagah Village, Sei Bingai District, Langkat Regency
UNISET
EAI
DOI: 10.4108/eai.2-12-2021.2320284
Abstract
Langkat Regency has many eco-tourism potentials from the available natural raciness. One of them is the Pemandian Alam Lau Kulap located in Telagah Village, Sei Bingai District, Langkat Regency, a tour that uses nature as a tourist facility, the Lau Kulap River. Ecotourism is a form of tourism that is closely related to the principle of conservation. The utilisation of natural areas in eco-tourism uses a conservation and utilisation approach. The data collection of this paper is by conducting literature studies, field observations, interviews with the community, tourists and stakeholders. Analysis of the data used in this study is the analysis of internal and external factors and SWOT analysis. Based on the EFE (External Factor Evaluation) matrix, the total score obtained is 3.73; this shows that the Pemandian Alam Lau Kulap stakeholders and managers responded indifferently to the eco-tourism development strategy. A total score of 3.79 is obtained from the IFE matrix. The total score shows that the stakeholders respond well to internal environmental conditions better than external environmental conditions. The development of the ecotourism potential of the Pemandian Alam Lau Kulap Ecotourism with the SWOT analysis method can be seen that the development of ecotourism is very potent with the value of the ecotourism feasibility level of 93.74% and is in the category of feasible to be developed.
