Proceedings of the 1st International Conference on Environmental Science, Development, and Management, ICESDM 2023, 2 November 2023, Banjarmasin, South Kalimantan, Indonesia

Research Article

Creative Industry Models for Golden Generation Through Environmentally Friendly Entrepreneurship Skills

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  • @INPROCEEDINGS{10.4108/eai.2-11-2023.2348023,
        author={Nadiroh  Nadiroh and Asep Ediana Latip and Uswatun  Hasanah and Shahibah  Yuliani},
        title={Creative Industry Models for Golden Generation Through Environmentally Friendly Entrepreneurship Skills},
        proceedings={Proceedings of the 1st International Conference on Environmental Science, Development, and Management, ICESDM 2023, 2 November 2023, Banjarmasin, South Kalimantan, Indonesia},
        publisher={EAI},
        proceedings_a={ICESDM},
        year={2024},
        month={8},
        keywords={creative industry models golden generation enterpreneuship skills and envi-ronmentally friendly},
        doi={10.4108/eai.2-11-2023.2348023}
    }
    
  • Nadiroh Nadiroh
    Asep Ediana Latip
    Uswatun Hasanah
    Shahibah Yuliani
    Year: 2024
    Creative Industry Models for Golden Generation Through Environmentally Friendly Entrepreneurship Skills
    ICESDM
    EAI
    DOI: 10.4108/eai.2-11-2023.2348023
Nadiroh Nadiroh1,*, Asep Ediana Latip2, Uswatun Hasanah1, Shahibah Yuliani1
  • 1: Universitas Negeri Jakarta
  • 2: UIN Syarif Hidayatullah Jakarta
*Contact email: nadiroh@unj.ac.id

Abstract

This research will be carried out by producing creative industry models for the golden generation through entrepreneurial skills environmentally friendly; the Twin Treck Theory model (Gender Mainstreaming and Affirmative Action), but this year the focus is on aspects of mapping the potential profile of the younger generation in developing entrepreneurial skills in the creative industries. This re-search will be conducted using the R & D method, with the stages of this first year as research to develop a model of entrepreneurship skills. Based on the re-sults of previous research, it showed that the potential for developing young stu-dent entrepreneurs was still low, 17.6 of the respondents felt they were an im-portant part of efforts to improve young entrepreneurial skills. They adapt and transform. Based on the data, the potential for developing young student entre-preneurs is still low in adapting to family economic conditions in the Covid-19 pandemic era. This is valuable capital to continue to be coached by supervisors so that they collaborate with the Business World and the Industrial World to be able to enter the job market when they have compleed their studies. They actually take the initiative and innovate to do self-employment.