Proceedings of the 1st Conference of Visual Art, Design, and Social Humanities by Faculty of Art and Design, CONVASH 2019, 2 November 2019, Surakarta, Central Java, Indonesia

Research Article

Commercial Prototype of Borobudur Chair Towards Hilirisasi

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  • @INPROCEEDINGS{10.4108/eai.2-11-2019.2294943,
        author={Rahmanu  Widayat and Anung B. Studyanto and Lu’lu  Purwaningrum},
        title={Commercial Prototype of Borobudur Chair Towards Hilirisasi},
        proceedings={Proceedings of the 1st Conference of Visual Art, Design, and Social Humanities by Faculty of Art and Design, CONVASH 2019,  2 November 2019, Surakarta, Central Java, Indonesia},
        publisher={EAI},
        proceedings_a={CONVASH},
        year={2020},
        month={8},
        keywords={hilirization commercial borobudur chair prototype},
        doi={10.4108/eai.2-11-2019.2294943}
    }
    
  • Rahmanu Widayat
    Anung B. Studyanto
    Lu’lu Purwaningrum
    Year: 2020
    Commercial Prototype of Borobudur Chair Towards Hilirisasi
    CONVASH
    EAI
    DOI: 10.4108/eai.2-11-2019.2294943
Rahmanu Widayat1,*, Anung B. Studyanto1, Lu’lu Purwaningrum1
  • 1: Department of Interior Design, Faculty of Arts and Design, Sebelas Maret University, Surakarta, Indonesia
*Contact email: rahmanuwidayat@staff.uns.ac.id

Abstract

The problem with the title of this article is how the Borobudur Chair model can be commercialized and brought closer to its users or downstream. The method used is the creation of new designs, collaboration with the furniture industry, and the cultural approach of its users. The creation of new designs by making several design alternatives, cooperation with industries that are able to produce in large quantities, easy distribution, and sell at low prices. Associated with a cultural approach becomes important considering the aesthetic capital of the designer with different users. In the future related to the marketing of this Borobudur chair prototype through its maker industry, it can be included in international scale exhibitions to reach more consumers.