Proceedings of The 6th Asia-Pacific Education And Science Conference, AECon 2020, 19-20 December 2020, Purwokerto, Indonesia

Research Article

Implicature of Identity Reinforcement in The Speak of Emha Ainun Nadjib (Cak Nun) on Video Youtube

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  • @INPROCEEDINGS{10.4108/eai.19-12-2020.2309190,
        author={Eko  Suroso and Sumarlam  Sumarlam and M.  Rohmadi and Sumarwati  Sumarwati},
        title={Implicature of Identity Reinforcement in The Speak of Emha Ainun Nadjib (Cak Nun) on Video Youtube},
        proceedings={Proceedings of The 6th Asia-Pacific Education And Science Conference, AECon 2020, 19-20 December 2020, Purwokerto, Indonesia},
        publisher={EAI},
        proceedings_a={AECON},
        year={2021},
        month={8},
        keywords={implicature identity cak nun speech},
        doi={10.4108/eai.19-12-2020.2309190}
    }
    
  • Eko Suroso
    Sumarlam Sumarlam
    M. Rohmadi
    Sumarwati Sumarwati
    Year: 2021
    Implicature of Identity Reinforcement in The Speak of Emha Ainun Nadjib (Cak Nun) on Video Youtube
    AECON
    EAI
    DOI: 10.4108/eai.19-12-2020.2309190
Eko Suroso1,*, Sumarlam Sumarlam2, M. Rohmadi2, Sumarwati Sumarwati2
  • 1: Universitas Muhammadiyah Purwokerto
  • 2: University of Sebelas Maret Surakarta Central Java, Indonesia
*Contact email: ekosuroso36@gmail.com

Abstract

When the researcher listened to MH Ainun Nadjib's (Cak Nun) speech on social media (medsos) YouTube, the researcher found a phenomenon that many of Cak Nun's utterances contained identity-strengthening implicature. The problems that arise are 1) what are the forms of implicature in Cak Nun's speech on YouTube, 2) what are the forms of strengthening the identity contained in Cak Nun's speech on YouTube. implicature is something that is left implicit in the actual use of language. Self esteem is a condition or special characteristic of a person that causes a person to be strong in his opinion. This research was conducted with a qualitative descriptive approach. The data of this research are Cak Nun's utterances on Youtube. The data source is Youtube social media. Data analysis was performed using content analysis techniques. The results of this study conclude that there are two forms of implicature in Cak Nun's speech, namely conversational implicature and conventional implicature. In addition, in this study it was also found that there were twelve characters used by Cak Nun to strengthen a person's identity, namely social care, creative, disciplined, love for the country, religious, honest, independent, peace-loving, hard work, tolerance, democracy, and the spirit of nationality