Research Article
Strategy to Improve the Tourism Quality through Translation based on Local Wisdom
@INPROCEEDINGS{10.4108/eai.19-10-2021.2316556, author={Sulistyo Chendy Ap and Prasetyowati Henggar}, title={Strategy to Improve the Tourism Quality through Translation based on Local Wisdom}, proceedings={Proceedings of the First International Conference on Literature Innovation in Chinese Language, LIONG 2021, 19-20 October 2021, Purwokerto, Indonesia}, publisher={EAI}, proceedings_a={LIONG}, year={2022}, month={3}, keywords={tourisme quality; translation; local wisdom; swot}, doi={10.4108/eai.19-10-2021.2316556} }- Sulistyo Chendy Ap
Prasetyowati Henggar
Year: 2022
Strategy to Improve the Tourism Quality through Translation based on Local Wisdom
LIONG
EAI
DOI: 10.4108/eai.19-10-2021.2316556
Abstract
Banyumas Regency has a variety of tourism from nature tourism, religious tourism, to educational tourism, namely museums. The importance of the tourism sector in supporting national development puts the government in the position of being in charge. The government must be responsible as a maker and enforcer of regulations. The role of translation and culture also affects the level of quality of tourism in Banyumas Regency. This research is a qualitative descriptive study using a survey approach. The objectives of this study are 1)to describe the strategy for improving the quality of tourism in Banyumas Regency based on local wisdom; 2)Describe the supporting factors in improving the quality of tourism in Banyumas Regency based on local wisdom. The method used is a questionnaire survey and interviews with related agencies, users, and tourism managers in Banyumas Regency. The results of the data obtained are then analyzed using the SWOT framework to determine strengths and weaknesses to identify appropriate strategies to improve tourism quality through local wisdom-based translation in Banyumas Regency.