River Environment Conservation Efforts through Development Ecotourism River Tubing Mayangsari to Support Sustainable Development

Natural environment-friendly tourism is currently growing rapidly. One of them is the Mayangsari River tubing ecotourism managed by the Mayangsari Tourism Awareness Group (Pokdarwis) of Semarang City by utilizing the Kreo River flow. In line with the development of the river tubing ecotourism, the idea of river conservation emerged. This article examines river conservation efforts carried out by Pokdarwis by involving community components, and examines the obstacles faced by Pokdarwis in the process of fostering community awareness of conservation of river environments. Efforts to clean the river are: making rules and sanctions not to pollute the river, procuring trash bins in each house, providing free toilet assistance for households that do not have latrines, cutting down banana trees around the river which can cause soil to erode easily, do river flow activities to see what problems are around the river, do mutual cooperation to clean the river, and educate the public about the preservation of the river environment. Obstacles in the process of preserving the river environment are: there are still people who defecate in the river, the participation of the community to clean the river is still low, some people outside the Mayangsari village dispose of garbage in the river, and there is no collective agreement on the conservation of the river environment between regions.