Proceedings of the 1st International Conference on Informatics, Engineering, Science and Technology, INCITEST 2019, 18 July 2019, Bandung, Indonesia

Research Article

What is the Benefit of Electronic Commerce Product Marketing for Doll Craft Products?

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  • @INPROCEEDINGS{10.4108/eai.18-7-2019.2287793,
        author={Agus  Nursikuwagus and D  Cahyadi},
        title={What is the Benefit of Electronic Commerce Product Marketing for Doll Craft Products?},
        proceedings={Proceedings of the 1st International Conference on Informatics, Engineering, Science and Technology, INCITEST 2019, 18 July 2019, Bandung, Indonesia},
        publisher={EAI},
        proceedings_a={INCITEST},
        year={2019},
        month={10},
        keywords={e-commerce benefits marketing},
        doi={10.4108/eai.18-7-2019.2287793}
    }
    
  • Agus Nursikuwagus
    D Cahyadi
    Year: 2019
    What is the Benefit of Electronic Commerce Product Marketing for Doll Craft Products?
    INCITEST
    EAI
    DOI: 10.4108/eai.18-7-2019.2287793
Agus Nursikuwagus1,*, D Cahyadi2
  • 1: Departemen Sistem Informasi, Universitas Komputer Indonesia
  • 2: Fakultas Teknik dan Ilmu Komputer, Universitas Komputer Indonesia
*Contact email: agusnursikuwagus@email.unikom.ac.id

Abstract

The purpose of this research is to determine the positive impact of the internet or e-commerce web for doll craft products marketing. Previously, the doll craft products have been marketed in a limited scope, as for now, the marketing is not only from someone's talk, or those who already know there will be a doll company but also for those who purchased and talks about the doll products to their friends or family. The research method used in this research is descriptive qualitative, which explains the overall picture of developing problems and creative ideas that will be innovative solutions. The result of this research is we better use renewable technology resources because as time goes on technology will become more renewable, as some people said “technology keeps away that is close and bring the distance closer.” Technology makes us better in communicating with each other. The possibility, the feasibility, and other advantages are helping people to bring their product into the world. The impact of using e-commerce is it could increase the revenue of the company and reduce the cost.