Research Article
Digital Transformation on the Example of the Chinese Company Shanghai Anshuo Information Technology Co., Ltd. When Entering the International Market
@INPROCEEDINGS{10.4108/eai.18-11-2022.2326852, author={Peng Zhang and Timofey Mazurchuk}, title={Digital Transformation on the Example of the Chinese Company Shanghai Anshuo Information Technology Co., Ltd. When Entering the International Market}, proceedings={Proceedings of the 4th International Conference on Economic Management and Model Engineering, ICEMME 2022, November 18-20, 2022, Nanjing, China}, publisher={EAI}, proceedings_a={ICEMME}, year={2023}, month={2}, keywords={component; digital revolution digitalization international trade digital technologies supply chains transformation regulation}, doi={10.4108/eai.18-11-2022.2326852} }- Peng Zhang
Timofey Mazurchuk
Year: 2023
Digital Transformation on the Example of the Chinese Company Shanghai Anshuo Information Technology Co., Ltd. When Entering the International Market
ICEMME
EAI
DOI: 10.4108/eai.18-11-2022.2326852
Abstract
The intense development and diffusion of digital technologies around the world in recent years has greatly changed the face of key sectors of the economy. More and more companies are looking to digitalize their business processes. This significantly reduces transaction costs and increases the volume of economic activity. Global competition is emerging on the Internet. In these conditions, the ability to process and analyze large amounts of data becomes the main factor of competitive advantage for the company. Thus, business development is determined by the ability to very quickly respond to customer needs and quickly bring new products and services to the market through electronic sales channels.
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