Sinergity of Actors Role for the Development of Tourism Sub-System in Borobudur

This study aims to see how the role of CBT Nusantara as the program implementer to maximize the potential of villages as a tourism sub-system of Borobudur. The methodological approach used is descriptive qualitative. Theory of the Role and Community Based Tourism is used to analize the case. The results showed that there were still obstacles in several aspects, especially in making the program, because it had to be adjusted to the potential of each village that had not been well managed. Changing the mindset of rural communities related to the tourism potential development program in Borobudur District is a major challenge for CBT Nusantara. Participatory roles with the characteristics of active people and providing facilities and equal standing so that participation is balanced. Disseminating information, increasing community income, preservation and restoration of natural, human and cultural resources, and encouraging local community participation. The variety of roles to facilitate the community cannot be maximized given the problems in various complex villages. The strategy of Pentahelix synergy launched by the Ministry of Tourism is expected to further maximize the role of CBT Nusantara because tourism development is not only the responsibility of an party but all aspects of ranging from academics, the private sector, the community, the government and the media.