Research Article
The Effect of Perceived Desirability, Perceived Feasibility, and Propensity to Act on the Entrepreneurial Intention of Accounting Education Students at Universitas Negeri Medan
@INPROCEEDINGS{10.4108/eai.17-9-2024.2352877, author={Ulfa Nurhayani and Sondang Aida Silalahi and Weny Nurwendari and Rini Herliani}, title={ The Effect of Perceived Desirability, Perceived Feasibility, and Propensity to Act on the Entrepreneurial Intention of Accounting Education Students at Universitas Negeri Medan}, proceedings={Proceedings of the 6th International Conference on Innovation in Education, Science, and Culture, ICIESC 2024, 17 September 2024, Medan, Indonesia}, publisher={EAI}, proceedings_a={ICIESC}, year={2025}, month={1}, keywords={perceived desirability perceived feasibility propensity to act entrepreneurial intention}, doi={10.4108/eai.17-9-2024.2352877} }- Ulfa Nurhayani
Sondang Aida Silalahi
Weny Nurwendari
Rini Herliani
Year: 2025
The Effect of Perceived Desirability, Perceived Feasibility, and Propensity to Act on the Entrepreneurial Intention of Accounting Education Students at Universitas Negeri Medan
ICIESC
EAI
DOI: 10.4108/eai.17-9-2024.2352877
Abstract
The study "The Effect of Perceived Desirability, Perceived Feasibility, and Propensity to Act on the Entrepreneurial Intention of Accounting Education Students at Universitas Negeri Medan" investigates how these three factors influence students' intentions to pursue entrepreneurship. Perceived Desirability, which gauges the attractiveness of entrepreneurship, significantly impacts intentions with a t-statistic of 2.625, indicating that students are more likely to pursue entrepreneurship if they find it appealing. Perceived Feasibility, reflecting students' confidence in their entrepreneurial abilities, also has a strong influence, with a t-statistic of 2.515. The most decisive factor is Propensity to Act, measuring students' readiness to take action, with a t-statistic of 3.402. This shows that students are more likely to engage in entrepreneurial activities when they are prepared to act. Using Structural Equation Modeling (SEM), the study offers insights for developing accounting education programs that nurture entrepreneurship by focusing on these critical factors
