Proceedings of the 1st International Conference on Economics Engineering and Social Science, InCEESS 2020, 17-18 July, Bekasi, Indonesia

Research Article

Implementation of Social Media Application as Recruitment Platform: Impact on Job Seekers and Intention to Apply

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  • @INPROCEEDINGS{10.4108/eai.17-7-2020.2302968,
        author={Hamzah Muhammad Mardi Putra},
        title={Implementation of Social Media Application as Recruitment Platform: Impact on Job Seekers and Intention to Apply},
        proceedings={Proceedings of the 1st International Conference on Economics Engineering and Social Science, InCEESS 2020, 17-18 July, Bekasi, Indonesia},
        publisher={EAI},
        proceedings_a={INCEESS},
        year={2021},
        month={1},
        keywords={recruitment social media job seeker behavior},
        doi={10.4108/eai.17-7-2020.2302968}
    }
    
  • Hamzah Muhammad Mardi Putra
    Year: 2021
    Implementation of Social Media Application as Recruitment Platform: Impact on Job Seekers and Intention to Apply
    INCEESS
    EAI
    DOI: 10.4108/eai.17-7-2020.2302968
Hamzah Muhammad Mardi Putra1,*
  • 1: Pelita Bangsa University
*Contact email: hamzah@pelitabangsa.ac.id

Abstract

The rapid development of technology on businesses activity nowadays increase the growth of electronic commerce and mobile commerce user globally. Analysts predict that total work force will keep on raising in worldwide and companies will escalate the investment on development of electronic commerce and mobile commerce activity. The aim of this study is to explore the behavior and characteristic of work force on mobile phone through social media platform and mobile application. To implement this study, the researcher need the data about characteristic and behavior of work force who use social media platform and mobile application in ten big cities in Indonesia. The data of characteristic of work force consists of age, sex, education, occupation, the number of family members, income per month, and marital status.