Proceedings of the International Conference on Information Economy, Data Modeling and Cloud Computing, ICIDC 2022, 17-19 June 2022, Qingdao, China

Research Article

Consumer Coupons Effect Evaluation Based on Principal Component Analysis

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  • @INPROCEEDINGS{10.4108/eai.17-6-2022.2322832,
        author={ShengTian  Guo and Luping  Gu and Xi  Chen and YuShan  Han and ZiYing  Jiang},
        title={Consumer Coupons Effect Evaluation Based on Principal Component Analysis},
        proceedings={Proceedings of the International Conference on Information Economy, Data Modeling and Cloud Computing, ICIDC 2022, 17-19 June 2022, Qingdao, China},
        publisher={EAI},
        proceedings_a={ICIDC},
        year={2022},
        month={10},
        keywords={component; consumption coupons; principal component analysis; correlation analysis; consumption multiplier; public consumption},
        doi={10.4108/eai.17-6-2022.2322832}
    }
    
  • ShengTian Guo
    Luping Gu
    Xi Chen
    YuShan Han
    ZiYing Jiang
    Year: 2022
    Consumer Coupons Effect Evaluation Based on Principal Component Analysis
    ICIDC
    EAI
    DOI: 10.4108/eai.17-6-2022.2322832
ShengTian Guo1,*, Luping Gu1, Xi Chen1, YuShan Han1, ZiYing Jiang1
  • 1: Tianjin University of Technology
*Contact email: zz542882913@sina.com

Abstract

Due to the impact of the COVID-19, China's economy was affected. Consumer coupons have been issued everywhere to boost consumption. This project uses the principal component analysis method to analyze and evaluate the local distribution policies and related economic indicators.The following conclusions are drawn: consumption coupons have a significant effect on promoting consumption. The role of consumer coupons in underdeveloped regions is more significant. Consumption of some commodities can significantly improve the effect of consumer coupons. Therefore, this paper suggests: To increase the issuance of consumer coupons. Interregional planning. Limit the range of goods used by consumer coupons.